Designwise India was established by Mukul Goyal in 1998 to provide a channel to his creative pursuits. Today,
Designwise India Pvt. Ltd. – an organization steeped in design, markets its products under two distinct brands –
Mukul Goyal signature brand of giftware and home accents and Tattva® range of Art Hardware.
The company prides itself on the strong team comprising of designers, design sensitive technicians, a well equipped design studio, sampling facility and an organized production environment.
In addition to this there is a team looking after marketing and distribution of the company’s products and brands in India and across the world.
The wide range of products under Tattva® Art Hardware brand can be found at leading hardware and furnishing stores in India.
The Mukul Goyal signature range of objects is now available in almost 30 countries around the world and sold through the finest gift stores.
Mukul Goyal, alumnus of Domus Academy, Milan, NID, Ahmedabad, and IIT- Kanpur is the Principal Designer and Director at Designwise India Pvt. Ltd.
He started on his professional journey in 1991 and his repertoire of design is full of objects for the home – table, living area, objects for lighting, home Decor, functional products, Home & Builder Hardware to name a few.
His inspirations are drawn from everyday life and his designs are a blend of traditional materials with contemporary expression, uncomplicated yet exuberant – a simple story but always told with a twist!
Mukul says, “I see inspiration for design everywhere – I seek to introduce a new perspective for the users, in their interface with the objects. I like to create products that intrigue people, create wonder and bring a smile to their faces!”
No wonder then that Mukul’s work has been featured in various media winning great reviews.
Shalini is the Director and Brand Custodian at Designwise India Pvt. Ltd., and is responsible for all marketing, distribution and promotion initiatives of the company.
She believes that the true test of any design is in its perceived value by the intended end-user. She feels that communication and visibility add to that value creation and do justice to the product and the efforts of the designer.
Shalini is an alumnus of Gobind Ballabh Pant University of Agriculture and Technology, Pantnagar and Institute of Rural Management, Anand (IRMA).
She embarked on her professional life in 1995 and her experience include marketing an array of products as diverse as agricultural tractors, snack foods and communication services along with Design Products and Home & Builder Hardware .
She enjoys using her expertise to promote the Tattva® and Mukul Goyal signature brand of products in India and abroad with equal passion.