Better Interiors Magazine Showcases Tattva Art Hardware & Mukul Goyal’s Playful Design Philosophy

Publication: Better Interiors Magazine
Issue: October 2005
Article Title: A Twist in the Tale
Section: Thing Tank
Writer: Shalini Singh
Photographs Courtesy: Designwise
Featured Designer: Mukul Goyal
Brand Highlighted: Tattva Curtain Accessories / Tattva Art Hardware

Better Interiors Features Tattva Art Hardware as a New Voice in Indian Design

In its October 2005 issue, Better Interiors Magazine featured acclaimed Indian product designer Mukul Goyal and his evolving brand Tattva Art Hardware in an editorial titled A Twist in the Tale. The feature explored Mukul Goyal’s unconventional journey into contemporary Indian product design, highlighting how his work transformed designer curtain accessories, decorative hardware, and luxury home accessories into sculptural, conversation-worthy objects.

The article positioned Tattva Curtain Accessories as an innovative entrant in India’s emerging luxury architectural hardware and designer home décor segment, bringing together humour, craftsmanship, functionality, and artistic storytelling.

Mukul Goyal’s Journey from IIT to Contemporary Indian Product Design

The feature traced Mukul Goyal’s creative evolution from studying metallurgy at IIT Kanpur to pursuing product design at NID Ahmedabad, followed by advanced studies at Domus Academy Milan. Better Interiors Magazine described him as a designer who constantly experimented across materials, forms, and disciplines before developing his signature identity in functional metal art and designer brass accessories.

The article highlighted how Mukul Goyal explored:

  • Recyclable fashion jewellery 
  • Leather products and accessories 
  • Contemporary metal homeware 
  • Sculptural lifestyle objects 
  • Artistic lighting and table lamps 
  • Designer curtain rods and finials 
  • Decorative tabletop accessories 

This multidisciplinary exploration ultimately became the foundation of Tattva Art Hardware, a brand recognised for introducing artistic thinking into the world of premium curtain hardware and decorative architectural accessories in India.

Tattva Art Hardware Redefined Curtain Accessories as Design Objects

The editorial prominently showcased several iconic early Tattva Art Hardware designs, including:

  • Sculptural designer curtain finials inspired by birds and abstract human forms 
  • Artistic curtain rods and tie-backs 
  • Playful metal bookends 
  • Caterpillar-shaped designer table lamps 
  • Whale-shaped staplers and desk accessories 
  • Handcrafted brass décor objects for contemporary interiors 

The publication described Mukul Goyal’s creations as “funky yet functional,” recognising how Tattva Curtain Accessories blurred the line between utility and art. The feature reinforced the brand’s positioning within the premium segment of luxury home décor accessories, designer brass hardware, and modern Indian interiors.

Mukul Goyal on Tattva’s Design Philosophy & Indian Design Identity

One of the central highlights of the article was Mukul Goyal’s candid discussion on his design philosophy and the meaning behind the name “Tattva.” He explained how the brand drew inspiration from the richness of Indian design traditions, everyday culture, and the layering of multiple visual elements to create meaningful products.

The feature emphasised Mukul Goyal’s belief that:

  • Great design comes from experimentation and curiosity 
  • Materials possess unique personalities that influence form 
  • Decorative hardware should contribute to the character of a space 
  • Curtain accessories can become statements of luxury and individuality 
  • Functional objects should also evoke joy and emotional engagement 

This perspective helped establish Tattva Art Hardware as a design-led brand rather than merely a manufacturer of architectural hardware or decorative curtain accessories.

Tattva Curtain Accessories Expanded Through Premium Furnishing Stores

The article also documented the early retail growth of Tattva Art Hardware, noting that the brand was already available through approximately 25 premium furnishing stores across India. Better Interiors Magazine recognised how the brand successfully integrated designer curtain rods, luxury finials, and decorative hardware accessories into the broader world of upscale interior styling and home furnishings.

This retail strategy helped position Tattva among India’s emerging names in:

  • Luxury architectural hardware 
  • Handcrafted brass accessories 
  • Premium interior décor products 
  • Designer furnishing accessories 
  • Artistic home styling elements 

Mukul Goyal’s Vision for Tattva Art Hardware

The feature concluded by highlighting Mukul Goyal’s ambition to evolve Tattva Art Hardware into a more complete artistic lifestyle brand. He spoke about making the category more engaging for younger audiences while simultaneously elevating designer curtain accessories into collectible objects with emotional and artistic value.

This October 2005 Better Interiors Magazine feature remains an important milestone in the early recognition of Tattva Art Hardware as one of the pioneering Indian brands combining art, craftsmanship, metal design, and architectural hardware into a cohesive contemporary design language.

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